If you run a transportation company that involves cargo vans, you want every load to be profitable. This is possible when you utilize load boards, online matching systems that help you gain access to loads from shippers and freight brokers. To maximize these boards' effectiveness, however, you need to remember these tips.
Today, there are hundreds of load boards you can select from. They all have different pricing points, and some of them are actually free. How do you know which load board to use for your particular transportation company, though?
It doesn't have to be that challenging. First, you need to select a load board that works for your budget. It may be a monthly or annual cost. Just make sure these costs are worth the payoff. You also might consider using multiple load boards, so that you have access to the most loads that have the best rates. It may take some time before you figure out which boards are netting you the most profits.
A lot of times, you'll find loads on these load boards that are simply not worth the payoff. It's important to remain patient during this time and not just accept any load just because it gives you business while searching for the better, more lucrative loads.
Stick to your guns and think about the long-term success of your company. Finding an acceptable rate for a load may involve a lot of communication with shippers. It may even involve some negotiation on your part to lock in rates that are worth your time. If these negotiations go south, you can always walk away and start again with a new shipper.
Create a Company Profile
The great thing about load boards for the transportation industry is a lot of times, you don't have to go searching for loads. Sometimes, these loads will come to you by way of eager shippers looking for companies just like yours to do business with long-term.
To attract these shippers, though, you need to create a company profile on each load board you use. Make sure you provide relevant information on these pages, detailing your rates, fleet size, and types of equipment or materials you haul on a consistent basis. Having this information on hand, shippers will have an easier time learning about your company. They'll then be much more willing to reach out.
In the transportation industry, getting quality loads is everything for remaining successful long-term. As long as you use load boards correctly over the years, there's no telling how far your cargo van transportation company can go. Contact companies like My Virtual Fleet for more information.